Your newsroom got smaller. The work didn't.
I help news and digital publishers use AI to recover revenue and do more with fewer people. I've spent 20+ years running product, growth and newsrooms at Mediavine, Microsoft, Digital First Media and Grist.
Two problems I fix
Traffic you're losing to AI search
Fewer than a third of Google searches now end in a click to a website. I map which of your pages can recover their traffic, which can't, and what to do in the next 90 days.
Work your team no longer has time for
I find the repetitive work in your newsroom and business side that AI can take over, and leave one automation running before I'm done.
Why me
- VP of Product at Mediavine, building the products publishers earn their ad revenue through.
- GM of a 10-title news group at Digital First Media.
- I build my own AI agent systems daily. I don't just recommend tools; I build what I recommend.
Where I've done the work

Try it
[PLACEHOLDER: live tool] AmpTagger demo or a new "AI Overview exposure check," your call.Check my site
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